Nowadays, a common denominator between an entrepreneur wanting to start a business, a CEO of a big company, a market analyst, a marketer, and even a journalist is data. Yeah, they all derive their strategies and insights from data. It…
Many businesses nowadays are looking for ways to gather a wide range of data from various websites because a large pool of data could give them a competitive advantage in the market. Many businesses utilize web scraping techniques to help…
For a couple of months now, the debate out there has been revolving around the legality of web scraping. The question out there is, is web scraping legal? Is web scraping illegal? Well, for starters, web scraping, also known as…
What is the biggest challenge facing a budding entrepreneur or business owner? Well, most of them struggle to generate good quality leads that can be converted into loyal customers. No doubt, the advent of the internet in the 90s and…
While the consistency of a 9-5 work week works for many, it can lead some to feel stifled by the overwhelming sense of structure. Of course, this is by no means the only reason to begin a business from…
Spending money online is getting easier and easier, and so more and more online stores are opening. In an age of online shopping, you need to make sure you’re standing out. That’s why your data is so important. If you…
A startup can be both an exciting venture and a daunting one If you’re a startup that thrives on cash flow through sales of a particular item or service, you’ll need to target your marketing focus towards the gathering of…
Are you tired of losing out on sales on eBay? No matter what kind of product you sell — from vintage collectables to electronics equipment on the cheap — price is one of the main factors that makes buyers choose…
Amazon is without a doubt one of the largest online retail platforms You can find anything on the site. Apart from retail services, Amazon also offers unique monthly memberships through services such as Amazon Prime, which benefits customers primarily by…
As it says in Sun Tzu’s The Art of War: “If you know both yourself and your enemy, you can win numerous battles without jeopardy.” While this saying, placed into the context of digital marketing, may sound slightly melodramatic; the sentiment…
With the rise in digital platforms over the last decade, it’s easy to see why eCommerce suppliers and distributors are now facing more competition than ever before. As of 2014, there were an estimated 12-24 million eCommerce stores in the world, with…
When it comes to running a business online, is not only beneficial but, these days, it has become essential. This is why data extraction, or data scraping, is a specific technology used and loved by many eCommerce businesses. According to Wikipedia: “Data extraction…